Gen5 – Auditing

Skip and Frankie talk about campaign audits, and how finance and auditing are often overlooked when identifying campaign management problems and solutions

Some of the topics covered in this discussion are:
– How problems throughout a campaign lifecycle can be compounded post-campaign
– The hidden cost of time and effort trying to resolve finance and audit questions
– Enabling greater freedom for experimentation without the fear of additional admin
– Our future vision of finance and auditors having more indepedent access to the information they need