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How to calculate ROAS in Lead Generation? | LeadScale

How to calculate ROAS in Lead Generation? | LeadScale

Optimize your lead conversions and save your marketing budget. Learn how LeadScale delivers high-quality leads and delivers better ROAS.
Why is Quality Crucial in Lead Generation? | LeadScale

Why is Quality Crucial in Lead Generation? | LeadScale

Regardless of the service, product, or industry you work in, delivering high-quality results should be at the top of your list. Read more to find out why...
In times of recession: dedupe (and predupe) your database | LeadScale

In times of recession: dedupe (and predupe) your database | LeadScale

A recession is coming. It is time to prepare. One solution is deduping and preduping your duplicated data. Read out and find out how we do it.
5 Common Lead Generation Mistakes | LeadScale

5 Common Lead Generation Mistakes | LeadScale

Lead generation is key to grow your business. But there are mistakes you need to avoid. What are the most common ones in lead generation?
First-party data: The importance of putting the user first | LeadScale

First-party data: The importance of putting the user first | LeadScale

Every business should care about first-party data. Understand how LeadScale takes data safety seriously with our Provenance technology.
ICP: What is an Ideal Customer Profile? | LeadScale

ICP: What is an Ideal Customer Profile? | LeadScale

If you're in business, you've likely heard the term Ideal Customer Profile (ICP) flung around. But what is an ICP? How can you create one for your business?
The real value of data orchestration | LeadScale

The real value of data orchestration | LeadScale

Data orchestration shouldn't just be about transferring data. Data orchestration should be about processing your data for positive results.
What is intent data, and why is it important? 

What is intent data, and why is it important? 

This article discusses the term "intent data" and why it's important to marketers. It will also provide tips on using intent data to strengthen your marketing.
Intent Data: Maximise your B2B Lead Gen

Intent Data: Maximise your B2B Lead Gen

Intent data is a powerful way to identify potential customers. Click to find out how intent data can strengthen your B2B lead gen campaigns.
How LeadScale's Partnership with LinkedIn Improves your Lead Generation Campaigns

How LeadScale's Partnership with LinkedIn Improves your Lead Generation Campaigns

Discover how our partnership with LinkedIn can help you identify the right leads and take the next best action for your business.
In Times of Recession Know Your Best Next Action

In Times of Recession Know Your Best Next Action

Recessions can be devastating - especially for businesses. How can you plan ahead? Read our recession-proof tips!
Improve sales with better data capture

Improve sales with better data capture

Saving money in business is essential. Find out how you can optimize your marketing budget through the power of data capture!
Moments That Matter | Women’s Euro 2022

Moments That Matter | Women’s Euro 2022

At LeadScale, we pride ourselves on championing moments that matter. This blog post looks at the Women's Euros 2022 and moments that change us for the better.
MOMENTS THAT MATTER | LeadScale

MOMENTS THAT MATTER | LeadScale

This is the first blog post on the Leadscale blog section of Leadscale.com.