The LeadScale Definition of Lead Quality

Defining Data Quality: Q = C + T + V

In the modern digital landscape, data is the cornerstone of success, but its true value lies in its
quality. Poor-quality data can undermine decision-making, erode trust, and waste resources.

At LeadScale, we believe data quality can be defined through the equation Q = C + T + V,
where Q represents quality, C is compliance, T is truth, and V is value.

This framework offers a comprehensive, actionable approach to understanding and improving data quality across its lifecycle.

Download our whitepaper below to find out more.